Demand Local In The News
What is Customer Data Platform for Automotive Industry (+ Benefits)
Modern automotive dealerships generate massive amounts of customer data across dozens of touchpoints—from website...
Top 7 Orbee Alternatives in 2025
Car dealerships are exploring various options beyond traditional Customer Data Platforms. Comprehensive marketing...
Top 7 Fullpath Alternatives in 2025
While Fullpath’s platform for auto dealerships’ customer data and marketing campaigns does check plenty of boxes with...
Top 10 DealerX Alternatives for 2025
While DealerX has served the automotive industry with its AI-powered analytics and attribution platform (RoiQ), many...
Top 10 PureCars Alternatives in 2025
The automotive digital marketing landscape has evolved dramatically since traditional display advertising dominated...
Driving Diversity and Empowering Dealers: Demand Local at the 43rd annual NAMAD Conference
Demand Local is excited to share our recent participation in the National Association of Minority Automobile Dealers...
Demand Local and Olo Announce Integration Partnership Enabling Restaurants with Direct Access to Premium Digital Marketing Solutions
Napa, CA., Oct. 11, 2021 – Digital advertising in the QSR industry is highly competitive and can be a complicated...
Unleash the full potential of customer-data for Dealerships
Data is everywhere online today, and though it can be difficult to measure, it’s believed that more than 2.5...
Improving Efficiency and Conversion with Dynamic Inventory Display Advertising
When it comes to marketing effectively, it’s all about relevancy. The more personalized and relevant your ad message...
Benefits of Dynamic Creative Optimizations
When it comes to engaging customers online, businesses obviously want to find the most effective way to promote their...
Challenges in Traditional Display Advertising
It’s no secret that the performance of standard display advertising tactics have been declining over the years.
Game-Changing Tips: Why Now Is the Right Time for Dealers to Rework Their Messaging
There's no debating the biggest challenge for dealers right now. All over the country, dealers are asking themselves...
How Auto Dealers Can Adjust Marketing Strategies When Inventory Is Low
There’s no denying the shortage in inventory these days. Between the global chip supply shortage affecting new cars...
What should be in your marketing reporting?
With the right set of reporting, you can effectively influence campaigns toward positive growth.
Lower-Funnel Marketing for Lead Generation
The lower-funnel is the result of all your marketing efforts, the fruits of your labor. This is where the warmest set...
Geofencing & Retargeting strategies to nurture mid-funnel audience
The mid-funnel is often the most neglected phase in the marketing funnel.
An effective approach to attracting high-intent car-buyers in your locality
Whether it’s an automotive agency or a dealership that runs SEM in-house, owners have to nail local targeting with better search tactics.
Why take a full-funnel approach for automotive marketing?
Exploring a full-funnel strategy across different channels allows you to reach your customers using multiple touchpoints.
A Look at the Modern Car Buyer’s Journey: Start to Finish
Driving sales starts with knowing your customer and what they’re looking for. No matter who you’re marketing to, there are some commonalities that apply to nearly every buyer.
iOS 14.5 Update – What you need to know
Apple’s iOS14 update is a lot to unpack with quite a few unknowns. Currently, there are more than 100 million iPhones...