Comprehensive data compiled from extensive research on programmatic advertising trends, automotive marketing performance, and emerging digital strategies Key Takeaways Programmatic display dominates automotive advertising – 91% of display advertising is now transacted...
Comprehensive data on Connected TV performance, audience reach, and return on investment for automotive marketing Key Takeaways Streaming dominance is undeniable – CTV now captures 47.3% of total TV viewing time, surpassing broadcast and cable combined, while 89% of...
Comprehensive data on email and SMS marketing performance metrics specifically for automotive dealerships, revealing optimal channel strategies for maximum customer engagement and conversion Key Takeaways SMS dominates in speed and immediate engagement – With...
Data-driven insights on email marketing performance, automation benefits, and lead conversion strategies for automotive dealerships Key Takeaways Email delivers unmatched ROI in automotive – Generating $36-42 for every dollar spent, email marketing outperforms all...