Blog
Difference between CTV & OTT
Connected TV advertising is similar, but also different in a number of ways. As a marketer, you need to be able to take full advantage of this trend – and CTV & OTT advertising are how you do it.
The Foundation of Connected TV Ads: A Brief History of Its Rise
Nearly 75% of all US households have some type of CTV set up in their homes (a 6% jump from 2017) It’s time to take a serious look at CTV.
Free Tools To Dominate Your Competition (And How To Use Them)
Read this blog and make sure to take advantage of the tools Google provides to bolster your position in search results.
Audience Targeting For Automotive Digital Marketing
Today we have the data and technology to target with extreme accuracy exactly the audience or person you want to reach.
Importance of Landing Page Optimization in Mobile Marketing
72 % of users think mobile-friendly websites are important, yet 96 % have visited a site that doesn’t work well on their device.
Unleash the Secret Advertising Play of the Auto Industry
A Super Bowl ad may not be a reality for you, but you can still score a touchdown by utilizing free content to make your ads effective & memorable.
Advertise Now to Have Yourself a Merry, Major Week After Christmas
Time your advertising right, emphasize choice, urgency & hit your consumers on the go. Feel the positive effects well into the next year.
How To Make More Sales This 2016 Holiday Season
Video. Nothing says the holidays quite like the airing of The Macy’s Thanksgiving Day Parade or a showing of Miracle on 31st Street.
Omni-Channel Marketing: Three Steps to Beat the Competition
The Keys to media efficiency and a solid omnichannel strategy are buyer attention, buyer recall and reinforcing buyer behavior.
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