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Alejandro Giron

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Demand Local Formalizes More Than 14 Years of Multicultural Marketing Leadership with the Launch of DL Multicultural

NAPA, Calif. — [Aug. 20, 2026] — Multicultural consumers represent one of the fastest-growing economic forces in the United States, yet many brands continue to evaluate multicultural marketing using the same metrics they’ve relied on for decades: impressions, clicks, and awareness. According to Nielsen, multicultural consumers now represent 43% of the U.S. population and will […]

Aug 20, 2026 · Alejandro GironRead the post

Press Release

Demand Local Achieves Innovid Certification, Expanding Advanced Omnichannel & Video Capabilities.

San Francisco, CA — Dec. 5, 2025 — Demand Local, a leader in omnichannel advertising and sales-driven media solutions, today announced its official certification with Innovid, across Connected TV (CTV), Audio, Display and Digital-Out-Of-Home (DOOH) . This certification strengthens Demand Local’s already powerful advertising offering and unlocks an expanded set of capabilities for advertising agencies […]

Jul 7, 2026 · Alejandro GironRead the post

Press Release

Demand Local Announces Executive Leadership Expansion: Brian Schrader Promoted to Chief Product Officer, Caitlin Cowley Joins as SVP of Growth h

SAN FRANCISCO, CA — June 6, 2025 — Demand Local, a leader in digital advertising solutions, is proud to announce two strategic leadership moves that underscore its continued commitment to driving innovation and growth in the advertising industry. Brian Schrader has been promoted to Chief Product Officer (CPO). With 20 years of digital advertising experience, […]

Jul 7, 2026 · Alejandro GironRead the post

Press Release

Demand Local Launches LinkOne: The Automotive Industry’s Most Cost-Effective 1st Party Customer Data Portal

SAN FRANCISCO, Feb. 12, 2025 /PRNewswire/ — Demand Local, a privately held Automotive Ad Tech firm based in the San Francisco Bay Area and founded in 2008, is proud to announce the formal release of LinkOne, the automotive industry’s most cost-efficient 1st Party Customer Data Portal (CDP). Fully SOC 2 compliant and integrated with the majority of DMS, CRM, […]

Jul 7, 2026 · Alejandro GironRead the post

LinkOne

From Wasted Ad Spend to Measurable Growth: How One Dealer Transformed with LinkOne

In today’s competitive automotive market, running campaigns without knowing what’s actually working can feel like throwing money into the wind. That’s exactly where one of our dealership partners found themselves. Their campaigns were running across different platforms, but the results weren’t showing up in sales. Leads weren’t converting, and marketing spend was hard to justify. […]

Aug 19, 2025 · Alejandro GironRead the post

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