Comprehensive data compiled from extensive research on creative automation, AI adoption in advertising, and omnichannel marketing performance metrics Key Takeaways Creative automation market is exploding – The Creative Automation AI market will grow from $4.2 billion...
Comprehensive data on how enriched audience data drives marketing performance, conversion rates, and ROI across digital channels Key Takeaways Data decay costs businesses millions annually – Poor data quality costs companies an average of $15 million yearly in wasted...
Data-driven insights on the explosive growth, effectiveness, and strategic implementation of programmatic digital out-of-home advertising for automotive dealerships Key Takeaways Programmatic DOOH is surging – Spending is projected to climb 22.6% year-over-year...
Comprehensive data on the transformative impact of connected TV and streaming video advertising in the automotive sector Key Takeaways Historic shift from linear to streaming TV – Streaming captured 38.7% of total TV viewing in July 2023, surpassing combined...
Data-driven insights revealing the $47.4 billion opportunity in automotive conquest marketing and the strategies delivering 7.9x to 44x returns Key Takeaways Automotive buyers represent conquest opportunities – With brand loyalty at 52.6%, nearly half of all...
Comprehensive data compiled from extensive research on automotive data privacy challenges, consumer trust erosion, and strategic solutions for compliant marketing Key Takeaways Complete industry privacy failure revealed – 25 major car brands earned “Privacy Not...
